中国光大银行烟台分行深层次打造服务品牌

China everbright bank, yantai branch deep build service brand

To continue the good financial service work, improve service levels, the sunlight service brand of further to build China everbright bank, recently, China everbright bank, yantai branch changes made 2013 annual work planning and implementation of financial services.

For the reasonable layout of the management institutions and service outlets, build a multi-level and multi-function convenient service network system, according to the plan, this year, China everbright bank, yantai branch will be located in longkou county branch, and in laizhou, zhaoyuan, zhifu district created a handful of self-service bank, in order to meet the different needs of local residents. To fundamentally solve the customer focus when queuing, wait too long, the bank will also be in the business needs more branches add counter service window.

To improve the service quality of whole staff, the branch invite service training teachers as a inspection personnel training, services into business institutions implement one-on-one targeted training, to carry out on-site guidance problems in service, at the same time, establish long-term mechanism, the scene of the network service management in daily work, to organize services office inspectors to check service work, and will check the result in notification within the whole range. In addition, the bank will also be around service language, service procedure, grooming, marketing operation, etc, to carry out the appraisal activities, in order to enhance the soft power of each node in the implementation of services. To solve the customer comments is bigger than peers, process trival, complex procedures and so on, it departments around the service work to develop a service commitments, service process and main job processing time and so on, and set up a supervision system, service office insists on not regular spot checks on a regular basis.

For customers build a warmth, comfortable service environment, the bank hall layout of each branches and service process is optimized. First items within each business hall for the relocation management, on the network service of standard hardware, updated and adjusted in time according to the new standards, and set aside a special fund for the outlets to replace partition sign, make a new comprehensive FuWuXiang fill in single, convenient, waiting for various outlets seat-back installation convenient publicity column, unified production change outlets within doors, glass wall waist line and the lobby of various prompt sign; Secondly, set aside a special fund for the site VIP room equipped with alexipharmic ark, drinks, coffee, multi-function equipment, and supervise the branches are personalized with special cup for the customer.